Simple and quick segmentation with ProCampaign |
Increase the relevance of your marketing measures by addressing specific target groups. Access all of the information relating to your customers – with a simple click of the mouse. No code is required.
There is a range of criteria that can be used:
- Customer demography
Find out about the age, gender, level of education and more in order to deliver targeted communications based on the customer data. - Location in context
Launch campaigns based on the proximity of the customer to businesses, airports, hotels, events or even the competition. - Behavioural targeting
Make use of behavioural data including those relating to past purchases, redeeming of coupons, participation in campaigns, opened and clicked emails, and much more, in order to target customers specifically.
