17.10.2013

For more than ten years, Consultix has been offering a flexible, high-performance, cost-efficient and integrated solution for CRM and social media with ProCampaign – for both global and consumer-oriented large and medium-sized companies.

ProCampaign is the ideal platform for collecting, analysing and applying market research data. In the newly integrated survey module, company employees can now create and manage surveys themselves and then analyse them using the reporting service. The findings are then incorporated into future marketing campaigns according to the closed loop principle.

ProCampaign is not just suited to creating customer surveys on a website, in online tests and forms. ProCampaign also offers the possibility to deliver a range of questions dynamically according to defined criteria and depending on previous answers with the survey interface. This means that customers can answer a different question every time they log on to the website or take part in a prize draw, for instance.